Who we are
The Greenery is a cooperative business platform of growers, for growers, run by growers. It is jointly owned by 135 fruit and vegetable growers. The Greenery connects their produce with European retail and trade customers and supports growers with sales, market insights, quality assurance, logistics and investments in their own businesses.
More about usStructure and governance
Together, the growers form Coöperatie The Greenery U.A., which owns all shares in The Greenery B.V. The General Meeting of Members is the highest governing body. The Supervisory Board provides oversight. The Executive Board manages The Greenery B.V. and also serves as the board of the cooperative. Product Unit Committees advise on supply and sales for each product group, while the Youth Council brings the perspective of young growers and the next generation of grower-owners.
More about our cooperative and governanceOur direction: Strategy 2030
More produce from our own growers, new members and a stronger collective position in the market. Growth that helps growers’ businesses move forward.
More our strategy